CBEDepartment
Creative Business and Entrepreneurship
The business side most art schools skip: finding and keeping clients, pricing and proposals, project management, copyright and licensing basics (educational, not legal advice), selling work online, marketing and long-term career planning.
Courses, in suggested order
These courses are being written now. Each opens for enrolment when it’s finished — the outlines below are the proposed curriculum.
- CBE 101
Freelancing Fundamentals
Set up a freelance creative practice: business basics, records, taxes and GST/HST in Canada, simple agreements, invoicing and a sustainable workload.Creative Business and EntrepreneurshipFoundation14 lessons · ~10 hPlanned - CBE 105
Finding Graphic Design Clients
Decide who you design for, where those clients look for designers, and how to become easy to find and easy to hire.Creative Business and EntrepreneurshipFoundation9 lessons · ~8 hPlanned - CBE 110
Finding Creative Opportunities
Find and apply for calls for art, juried shows, grants, residencies, markets and commissions, and track every application in one place.Creative Business and EntrepreneurshipFoundation10 lessons · ~8 hPlanned - CBE 115
Copyright for Visual Artists
Understand copyright and moral rights for visual work in Canada, with international comparisons: ownership, duration, registration, fair dealing and using others' work.Creative Business and EntrepreneurshipFoundation10 lessons · ~8 hPlanned - CBE 120
Professional Client Communication
Communicate with clients clearly from first enquiry to final delivery: discovery calls, emails, presenting work, handling feedback and difficult conversations.Creative Business and EntrepreneurshipFoundation11 lessons · ~8 hPlanned - CBE 201
Pricing Creative Services
Build a pricing method you can explain: costs and minimums, time-based and project pricing, usage, rush fees, deposits and how sales tax fits on a quote.Creative Business and EntrepreneurshipIntermediate12 lessons · ~10 hIn development - CBE 205
Creative Proposal Writing
Write proposals that win the right projects: understanding the brief, scope, deliverables, timeline, usage terms, fees and clear next steps.Creative Business and EntrepreneurshipIntermediate10 lessons · ~8 hPlanned - CBE 210
Client Research and Outreach
Research specific prospective clients, write personalised outreach that respects their time, and follow up with a simple, honest system.Creative Business and EntrepreneurshipIntermediate10 lessons · ~8 hPlanned - CBE 215
Creative Project Management
Plan and run creative projects from kickoff to delivery: briefs, schedules, approvals, revisions, files and post-project reviews.Creative Business and EntrepreneurshipIntermediate10 lessons · ~10 hPlanned - CBE 220
Understanding Commercial Licensing
Learn how artists license work for commercial use: licence types, scope, territory, duration, exclusivity, fees, royalties and reading licence terms.Creative Business and EntrepreneurshipIntermediate11 lessons · ~8 hPlanned - CBE 225
Protecting Artwork Online
Reduce the risk of misuse when you share work online, and respond calmly when it happens: watermarks, metadata, image monitoring, notices and copyright-aware platform reports.Creative Business and EntrepreneurshipIntermediate10 lessons · ~8 hPlanned - CBE 230
Marketing for Independent Artists
Plan honest, sustainable marketing for your art: audience, message, channels, launches, email, collaborations and measuring what works.Creative Business and EntrepreneurshipIntermediate9 lessons · ~10 hPlanned - CBE 235
Selling Art Online
Choose how to sell originals, prints and products online, price artwork, write listings, ship safely and understand consumer protection and sales tax basics.Creative Business and EntrepreneurshipIntermediate10 lessons · ~10 hPlanned - CBE 310
Building an Online Art Shop
Plan, build and launch your own online shop: platform choice, product catalogue, payments, tax settings, policies, privacy, accessibility and launch checks.Creative Business and EntrepreneurshipAdvanced14 lessons · ~14 hPlanned